David Beckham's HAIG CLUB™ Ad Teaser

In this teaser Becks, with his eyes firmly on the road, lets go and allows the free-flowing air to run through his fingers. Then he swaps the highway for a rugged hillside.

This new commercial will be a must-watch in a similar vein to his infamous H&M bodywear advert last year, which saw David running through the streets of LA wearing just his underwear.

Like that video, the Haig Club promo has been directed by filmmaker Guy Ritchie.