The Beckham Experiment: How the World's Most Famous Athlete Tried to Conquer America

"Forget the underwear ads. Forget the movie. Want to know about the world's most famous athlete and his impact on the world around him? Let Grant Wahl show you. For more than a decade, observers have banged their heads bloody trying to penetrate the Beckham phenomenon. Now, having barreled through the crack created by Captain Galaxy's fish-out-of-water foray into America, Wahl reveals the strange welter of celebrity, sport and mind-boggling obliviousness lying at its core. Jobs lost, careers ruined, franchises and leagues bowing to the man's every whim: The ripple effects caused by Beckham's arrival in Los Angeles are unlike anything seen in sports in years. Armed with unparalleled access and tapping into the lacerating candor of those closest to the now-sputtering experiment, Wahl raises the bar on what to expect from a sports book. For anyone looking to expose the backstage workings of an American team and league -- not to mention the cross-pollination of pop-culture and sports -- here's the new model: Write It Like Wahl." 


—S.L. Price, author of Heart of the Game: Life, Death, and Mercy in Minor League America


Buy this book in Amazon: The Beckham Experiment: How the World's Most Famous Athlete Tried to Conquer America

David Beckham teams up with Yahoo



David Beckham is featuring on Yahoo websites and products exclusively before and after the World Cup as well as in company marketing.  The deal runs right through until the end of September to take advantage of the 2010-2011 European soccer season.

2010 FIFA World Cup: Why England Needed David Beckham in South Africa



Bleacher Report - Todd Lamansky
When David Beckham was ruled out of the 2010 World Cup back in March, there were many who felt the loss was no big deal. England had younger, faster, ...

Virtual Press Office (press release)
London, Friday 9 July 2010 - (Virtual Press Office) : England might have crashed out of the World Cup, but David Beckham will still take home a trophy after ...

Becks chat gets Rafael Nadal ready for final push

Rafael Nadal believes a conversation with David Beckham has provided him with the perfect inspiration ahead of his Wimbledon final against Tomas Berdych on Sunday.

Nadal was asked if he wanted to meet David Beckham after his three-set victory over Andy Murray in Friday's semi-final.  Becks watched the match with his son Brooklyn as the world number one produced a masterclass on Wimbledon's Centre Court.

The Spaniard is a big fan of Real Madrid and grew to admire Beckham's ferocious work-ethic during the Becks' time at the Spanish giants.

Beckham's refusal to accept that any cause is lost on the pitch struck a chord with Nadal, who adopts the same approach whenever he steps onto a tennis court.

"I know him from Madrid few years ago and it is always special meet with great sportsmen like David," Nadal said.

"He's a big star outside of the stadium. But for me, what I admire a lot about him is when he's on the pitch, he fights like the best of them and even more than the rest."
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